LEGENDS OF ADTECH
Episode 3: The Future Architect
Cadi Jones, SVP, EMEA at Index Exchange
Welcome to Legends of Adtech: the podcast where we go beyond the buzzwords and straight to the people at the cold face of the adtech industry. Every two weeks, we sit down with the industry’s boldest thinkers, pioneers, and disruptors, to find out how they’re rewriting the game. This is their story.
In Episode Two, we sit down with Seun Odeneye, Managing Director, UK & Ireland, Media at KINESSO, to explore his journey from the sell side to leading one of the largest media teams in the region. A true game-changer, Seun shares what today’s buy side really wants from adtech, how to lead with culture and performance in a fast-moving industry, and why CTV’s growth story is far from over (but also not all that different to other video media).
About Cadi Jones
Cadi Jones is the SVP, EMEA at Index Exchange, the global advertising exchange. Based in London, Jones spearheads the strategic direction and execution of Index’s commercial and customer operations across Europe, with a focus on aligning the company’s global initiatives with the unique needs of the European market, including streaming TV, video, and Marketplaces.
Prior to joining Index, Jones was managing director, EMEA for Pixability, where she developed advertising strategies for global brands across leading CTV platforms and YouTube. She has also held leadership roles at Yahoo! and Beeswax, which was acquired by Freewheel in 2020.
Outside of online media, Jones was responsible for digital innovation and specifically the adoption of programmatic technology at Clear Channel International. She recently led commercial development at Qmee, leading to its successful acquisition by Kantar. Jones holds both a BA and MA from Exeter University in French and Spanish.
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