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Whether you're a seasoned adtech pro or just getting started, we’re here to cut through the jargon and serve up the good stuff. No fluff, no filler – just the juiciest trends, insights, and need-to-know updates to keep you ahead of the game.


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LEGENDS OF ADTECH

Adtech moves fast. Welcome to Legends of Adtech: the podcast where we go beyond the buzzwords and straight to the people at the cold face of the adtech industry. Tune in every two weeks as we sit down with the industry’s boldest thinkers and biggest movers. Listen now!

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CATEGORIES

Need a content top-up? You’ve come to the right place. This is your content compass. Explore by category and zero in on what matters to you, whether it’s Programmatic, CTV, Privacy, Retail Media, or something else, refresh your feed and reignite your thinking.

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How Data-Driven Storytelling Can Be Brands' Secret Weapon with Gerado Ramirez of Relevant+

What Brands Miss About Bilingual Gen Z Audiences (and How Data-Driven Storytelling Can Be Their Secret Weapon)

September 17, 2025
Gerado Ramirez dives deep into the US Hispanic audience and shows how data-driven storytelling can unlock powerful connections. The lessons apply globally: whether you’re targeting a niche or a mainstream segment, weaving insight with creativity is what makes campaigns truly click.
Amit Monheit, Co-founder & CEO of Odeeo, dives into the popular world of gaming from who's playing t

Raise Your Hand If You Game – Everyone Is a Gamer

September 17, 2025
Amit Monheit, Co-founder & CEO of Odeeo, dives into the popular world of gaming from who's playing to where they're doing it, and what advertisers are missing out on if they don't tap into this market.
Programmatic Relationship Advice: Don’t Let Your Partner Eat Your Business

Programmatic Relationship Advice: Don’t Let Your Partner Eat Your Business

September 2, 2025
It’s not right that any partner should be incentivised to undercut and disenfranchise you, or steal your revenues. Limelight Inc think this odd duality in the market is something that merits more attention – and urge you to give it some more of yours.
The End of Retail Media’s Bottom-Funnel Illusion | Nectar360

The End of Retail Media’s Bottom-Funnel Illusion

September 2, 2025
Amir Rasekh, Managing Director at Nectar360, argues that retail media has outgrown its bottom-funnel stereotype. With AI-powered platforms like Pollen and unified customer views, retail media is now driving full-funnel strategies, from awareness to loyalty, while reshaping how brands and retailers collaborate.
Five key shifts that changed everything in programmatic ads

Five key shifts that changed everything in programmatic ads

August 29, 2025
Preciso’s launch in 2020 coincided with a massive shift in consumer behaviour, at a time when e-commerce was accelerating rapidly. Beyond their growth story, they’ve had a front-row seat to some fundamental changes that have reshaped the entire industry. Here are the five biggest shifts they've seen.
How to maximise ROAS by embracing programmatic native advertising

How to maximise ROAS by embracing programmatic native advertising

August 27, 2025
As the adtech supply chain gets more convoluted and obscure, and ad blindness is becoming a significant problem, brands are looking for ways to build campaigns that cut through the noise, engage consumers and provide ROAS.
Navigating zero-click search and the Agentic web

The Next Frontier: Navigating zero-click search and the Agentic web

By Ren Bowman • August 20, 2025
AI search and the agentic web are disrupting publisher and advertiser discovery. Learn what zero-click means for publishers, advertisers, and the future of digital discovery.
Paul Gubbins seems to have found a magic formula for LinkedIn. We break it down into actionable tip

Consistency & Credibility: How to Stand Out on LinkedIn

August 15, 2025
Paul Gubbins seems to have found a magic formula for LinkedIn. We break it down into actionable tips you can steal for your own socials.
It’s human intention that fuels AI, not the other way round

It’s human intention that fuels AI, not the other way round

August 14, 2025
Rumours of the death of human usefulness at the hands of artificial intelligence have been greatly exaggerated, especially in adland. In fact, it’s the reverse. The rapid rise of the new technology still has its limitations, and will continue to be fuelled by human intention and purpose…
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Juicy Learning

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Navigating zero-click search and the Agentic web

The Next Frontier: Navigating zero-click search and the Agentic web

By Ren Bowman • August 20, 2025
AI search and the agentic web are disrupting publisher and advertiser discovery. Learn what zero-click means for publishers, advertisers, and the future of digital discovery.
Retail Media 101: A No Nonsense Guide | Adtech Juice

Retail Media 101: A No Nonsense Guide

June 27, 2025
Retail media is a much discussed and easily misunderstood area of adtech and digital advertising, but most predictions put it at the heart of the evolving media landscape. So what are we dealing with?
A Day in the Life of a Programmatic Ad | Adtech Juice

A Day in the Life of: a Programmatic Ad

June 27, 2025
A programmatic ad’s day lasts only 200 milliseconds, yet it packs a remarkable amount into that time. Let’s take a look at the nuts and bolts of how an ad is served.
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